OCEANTEE's brand identity solidified their position as the original sustainable golf brand, and highlighted the premium quality of their golf gear.
Competing with the major golf brands requires a bold and dynamic look and feel, and a tone of voice that's not afraid to stand up and be counted. The identity and ongoing work we do with OCEANTEE has been key in their growth over the past 2 years. Going on to partner with the PGA and DP World Tour, as well as winning Best Start Up Enterprise at The Global Good Awards.
Dual appeal
Fashion and eco appeal were front of mind when creating the new packaging designs for the signature bamboo tees, and when we designed b2b comms materials.
Real change
OCEANTEE pioneer and promote environmentally friendly fabrics, materials and processes that produce the highest performing golf gear. Products made from recycled ocean waste, bamboo, and beyond.
We worked the brand across all OCEANTEE collateral, including packaging designs for their flagship bamboo golf tees and bottles, brochures, social, and a new Ecommerce website.
A core element of new new brand world was the launch of the OCEANTEE ecommerce website. A well structured, intuitive platform, designed to drive sales and create life long customers.
